Hi! My name is Natalie Conroy.
Social Media Strategist & Content Creator | Building Engaged Communities Through Storytelling + Strategy

About me:
I am a digital media specialist with a passion for social storytelling, video content, and building strong brand communities. With experience across sports, fashion, and wellness brands, I turn creative ideas into impactful campaigns that drive connection and performance.
Expertise
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Social Media Strategy: Multi-platform planning, content calendars, campaign execution
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Short-Form Video: Creative development, filming, editing, and publishing Reels, TikToks, and UGC
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Influencer Marketing & UGC: Sourcing, collaborating, and managing creator partnerships that feel authentic and drive results
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Content Creation: Visual storytelling, brand copywriting, trend-based ideation, and community engagement
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Analytics & Optimization: Tracking KPIs, pulling insights, and adapting strategy based on performance
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Community Building: Engaging with followers through thoughtful DMs, comments, and brand moments that create loyalty
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Cross-Functional Collaboration: Working with creative, brand, and customer experience teams to bring campaigns to life
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Interests
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Women’s Wellness & Fitness: Certified in pre- and postnatal Pilates, passionate about helping women feel strong, supported, and confident
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Digital Storytelling: Obsessed with turning everyday brand moments into content that connects
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Creator Economy & Social Trends: Always watching what's next from TikTok trends to the newest editing app
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Sports & Lifestyle Brands: Deep experience (and love) for fast-paced, high-energy environments with a strong fan or community base
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Content Aesthetics: Clean, modern visuals with an eye for branding, tone, and cohesion