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Hi! My name is Natalie Conroy.

Social Media Strategist & Content Creator | Building Engaged Communities Through Storytelling + Strategy

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About me:

I am a digital media specialist with a passion for social storytelling, video content, and building strong brand communities. With experience across sports, fashion, and wellness brands, I turn creative ideas into impactful campaigns that drive connection and performance.

Expertise

  • Social Media Strategy: Multi-platform planning, content calendars, campaign execution

  • Short-Form Video: Creative development, filming, editing, and publishing Reels, TikToks, and UGC

  • Influencer Marketing & UGC: Sourcing, collaborating, and managing creator partnerships that feel authentic and drive results

  • Content Creation: Visual storytelling, brand copywriting, trend-based ideation, and community engagement

  • Analytics & Optimization: Tracking KPIs, pulling insights, and adapting strategy based on performance

  • Community Building: Engaging with followers through thoughtful DMs, comments, and brand moments that create loyalty

  • Cross-Functional Collaboration: Working with creative, brand, and customer experience teams to bring campaigns to life

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Interests

  • Women’s Wellness & Fitness: Certified in pre- and postnatal Pilates, passionate about helping women feel strong, supported, and confident

  • Digital Storytelling: Obsessed with turning everyday brand moments into content that connects

  • Creator Economy & Social Trends: Always watching what's next from TikTok trends to the newest editing app

  • Sports & Lifestyle Brands: Deep experience (and love) for fast-paced, high-energy environments with a strong fan or community base

  • Content Aesthetics: Clean, modern visuals with an eye for branding, tone, and cohesion

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